Articles
DVMcenter is a leader in mobile end-of-life care. Through our years of education, hands-on experience, and advanced industry credentials, we’ve developed many insights. Feel free to explore these articles as you seek to learn more about us and understand more about the business side of end-of-life veterinary care.
Google Ads
We’ve learned many things over the course of ten years at our mobile end-of-life practice. One of the most important things we’ve learned is to not discount the power of Google. Specifically, the Google Ads (formerly called “Google AdWords”) application.
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Rebecca's Story
In 2010, I started MN Pets, a home euthanasia practice in the Twin Cities, envisioning an flexible part-time job to stay busy when my children were in elementary school. Within a year, I saw this wasn't going to be any sort of easy, part-time thing! The demands of operating a business and the local client demand for home euthanasia exceeded what I would be able to do on my own.
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Support Specialists
Whether they are faced with a heartbreaking diagnosis, mobility issues, or loss of cognitive function, families wrestling with the decision to say goodbye to their beloved pet have so many questions. They are reaching out to us at a time when they are feeling the most overwhelmed, vulnerable, and exhausted.
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When it’s time for change
As mobile practices grow, the practice owner wears many hats: receptionist, counselor, veterinarian, bookkeeper, IT department, marketer. At some point, many owners feel their personal limitations becoming more apparent. Unfortunately, those limitations are hard to see coming. We tend to only see them when we’re tangled up in the thick of them.
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Kanban – How we radically improved our Inventory System
In our home euthanasia practice, MN Pets, I struggled to manage inventory in the way I thought it should be done. In truth, I enjoy inventory management! It appeals to that same part of me that stocks my home pantry with everything I need to whip up a tasty weeknight dinner at a moment’s notice without a trip to the grocery store. In short, I didn’t mind working to improve it, I just didn’t know how.
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Facebook Facelift - Tips for Reviving Your Practice's Facebook Page
Giving your Facebook page a “facelift” can feel like an incredibly daunting task. There are tools out there to help organize social media pages for businesses, but there aren’t many geared towards veterinary practices. More specifically, there are virtually no resources on social media for mobile end-of-life practices. Like you, a veterinarian that created a service when you saw the need, we saw the lack of knowledge around social media for end-of-life practices and created a tailor-made strategy to clean up and revive our Facebook page.
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Why DVMcenter?
Coming soon
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IAAHPC Business Circles
A few colleagues and I stood in the back of the main ballroom on the last day of the International Association of Animal Hospice and Palliative Care ( IAAHPC) annual conference. We basked in the glow of our newly acquired medical and business knowledge from several days of lecture and hours of networking and conversation. We knew, however, that glow would fade all-too-soon as we reentered our work lives back at home.
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